The chocolate industry is famously opaque, and that’s just the way the big boys want it. If you check under the hood of any major chocolate manufacturer, the sad fact is that you’re going to find a large amount of pretty ugly information in there, ranging from the relatively moderate (trade imbalances, tariff issues, commodity power plays) to the truly hideous (forced labor, exploitative pricing, insecticide exposures). Our efforts here in Hawaii are aimed at creating in miniature an alternate model – a genuinely 100% transparent process, where visitors and customers examine the inner workings for themselves without relying on third parties or equally opaque and questionable certification programs.

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